Musing with Terje about where to go next with adverts on our respective sites. He's using the infamous Google adSense programme right now, and isn't too impressed with either the relevance of the ads provided or the subsequent revenue. He's getting pretty good traffic, which is increasing rapidly. 25,000 unique visitors last month and on current growth rates probably 70,000 this month.

I'd be tempted to recommend Blogads to Terje, because I like their approach and the fact the you're in control, but Blogads seem to be very focussed on the high traffic political blogs right now, and it's quite possible Terje would get no ads at all.

I think part of Blogads problem (for Terje and me at least) is location, we're in Europe and Blogads appear to be a New York orientated entity. Blogging is possibly less of a mainstream activity in Europe, so the focus here is less on politics and more on technology and other early adopters' activities. Hence a different set of products to sell and a different audience.

What other alternatives are there? From a quick search, I've found RSS Ads and Adbites, neither of which seem to offer anything too exciting though.

Maybe the solution would be to form a small co-operative of small/medium European tech based sites and cut out the middle man by chasing the advertisers directly or at the very least provide a central contact point for them to reach us. A Lazyweb idea or a call to arms? I'm not sure yet.